Graphic Design Articles

Practical graphic design articles covering logos, brand colour, typography, print design, and photography for small businesses.

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Building a Simple Brand Style Guide Without a Big Agency

Most small businesses don't need a 40-page brand book. They need one page that actually gets used. Here's how to put one together yourself.

10 Jun 20267 min read

Stock Photos vs Custom Photography: When Each Is the Right Call

Stock photography gets a bad name, but it's not always the wrong choice. Here's an honest look at when it works, when it doesn't, and how to tell the difference.

12 May 20266 min read

Flyer and Brochure Design That Gets Read

Most flyers get about two seconds of attention before they hit the bin. Here's how to design one that earns a second look, and actually gets read.

5 Apr 20266 min read

Print vs Digital Design: What Changes Between Your Website and Print

A file that looks razor sharp on your monitor can come back from the printer looking dull and blurry. Here's why print and digital design are genuinely different jobs.

20 Mar 20267 min read

Logo Design for Small Business: What Makes It Work

Most business owners judge a logo on whether they like it. That's the wrong test. Here's what actually separates a logo that works from one that just looks nice in a presentation.

25 Feb 20267 min read

How to Choose Brand Colours for Your Website (Without Guessing)

Most small business owners pick brand colours because they like them, not because they work. Here's how to choose colours that actually do a job on your website.

1 Feb 20236 min read

Choosing Website Fonts: A Practical Guide to Web Typography

Font choice makes or breaks how trustworthy and readable your site feels. Here's how to pick, pair, and load fonts without slowing your site down.

1 Feb 20236 min read

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