Services
Bespoke websites & business systems
Your customers need a clear, responsive website. Your team needs a system that makes sense on a busy day. I design and build both around the way your business works.
Built around the work, then shipped
Make the daily work easier
The aim is a system your staff enjoy using. I start with the tasks they do each day, where they get stuck and what they need to see next. Customer pages and admin tools both need to feel quick and clear.
That can mean a bespoke online shop, a tailored website or a connected system behind the scenes. I build useful automation where it removes repetitive work, with clear status and a way for a person to step in.
- 01
Ecommerce that fits
Product choices, ordering and customer accounts shaped around what you sell and how you fulfil it.
- 02
Tools for your team
Booking, quoting, job tracking and admin screens organised around the people doing the work.
- 03
Connected information
Agreed integrations with the systems you already use, so staff spend less time copying details and checking which record is current.
- 04
Performance in daily use
Careful page, data and interaction design, tested against the customer journeys and staff tasks agreed for your project.

Start with the repetitive work
The useful question is where information gets lost, copied twice, waited on or repeatedly explained. Those are the places a focused tool pays for itself quickly, and where AI doing one step of the job changes what is possible at a small-business budget.
- 01
Custom business apps
Booking systems, job trackers, internal dashboards and client portals that fit the real workflow.
- 02
AI-powered automation
Turn photos, forms, messages or supplier documents into structured data without retyping everything.
- 03
Business-aware assistants
Assistants grounded in your services and material, able to answer clearly, admit uncertainty and hand off to a person.
- 04
Content and image pipelines
On-brand written and visual output produced consistently when one-at-a-time creation becomes the bottleneck.
- 05
Real-time systems
Multiple people see the same current jobs, bookings or records across phone, tablet and desktop.
- 06
Installable tools
App-like web tools that can live on a phone or kiosk without the cost of separate app-store builds.
Built by someone who runs this software too
Oona is a live subscription family app with shared calendars, lists, chores, messaging and an AI assistant. The same standard applies to client work: built properly, used by real people and maintained after launch.
Next step
Tell me what you want your website to do.
The first conversation is no-obligation. You’ll get straight answers either way, from the person who would do the work.